My design philosophy is rooted in intentionality. I believe brand design should not only be visually aesthetic, but purposeful — every element chosen to communicate clearly and support your business with meaning and direction.
THE BRAND DESIGN PROCESS
Before we get started, you’ll complete a brief brand questionnaire to share your vision, story, and goals. From there, we’ll meet to talk it through and collaborate on a clear, aligned creative direction.
You’ll receive two thoughtful brand directions, each with its own logo, color palette, typography, and visual elements. We’ll refine the direction that feels most true to your vision.
Once your brand direction is finalized, I’ll prepare your comprehensive brand guidelines. All logo files and visual elements will be uploaded in multiple file formats for both print and digital use.
